There are several reasons for this:

• Search Engine Optimization: Previously, the site really only had two pages – he main page and the FAQ.  The problem with this is that a search engine would look at this site and say “it’s small”.  Even though there are hundreds of shows and gigabytes of material, it still looks “small” to a search engine because there’s only two pages.  By splitting each day off to a separate page, we now have hundreds of pages and look like a much larger site.  This boosts our search engine ratings.
• Ease of Administration: There are literally hundreds of WordPress plugins that can now be used.  Many are invisible to the end-user but they help in keeping the site running.
• Better Ad Placement: Let’s face it, the ads are there to provide revenue for the site.  Previously they were jammed into the site but using this theme, I can make them appear in more logical places so the overall flow of the page isn’t disrupted.

Please feel free to leave your feedback below.